I'm an MBA student working on an assignment to evaluate the feasibility of transitioning from a license-only model to a franchise model.
We're fine doing the business analysis, but we do have some legal concerns about what to do with the existing licensees. Grandfather them, drop them, or convert them?
Does anyone know of any businesses in the U.S. that have made this type of transition? Or of any case studies on the subject? We would like to be able to address the issue in our paper, rather then just note it as a concern.