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I'm trying to understand the correct procedure when dealing with storing a users email subscription types, and the behaviour in relation to legitimate interest and consent to communicate.

And the question really is should a users previous subscription preference "stack"/merge/update regardless of communication consent type, or should their preferences for all subscription types be reset when dealing with a form that requires consent to communicate even in cases where the subscription choices in that form aren't all of the available choices.

I'll try and explain what I mean.

Assume I have two email subscription types; marketing and blog, and a user is going to fill out a number of forms.

Form 1 - legitimate interest

A user completes a 'contact us' form which is assigned a subscription type of marketing

The users subscription preferences should now be marketing


Form 2 - legitimate interest

A user completes a 'blog' form which is assigned a subscription type of blog

The users subscription preferences should now be marketing and blog


Form 3 - consent to communicate

A user completes another 'contact us' form which only has a check box to opt-in to marketing subscriptions types

If the user opts-in for that marketing subscription type would their subscription preferences still be marketing and blog

Or would any previous subscription preferences be reset, resulting in subscription preferences of just marketing

Alternatively if the user chose NOT to opt-in would their subscription preferences be set as blog

Or, again, would any previous subscription preferences be reset, resulting in subscription preferences being empty.

I hope that explains my query clearly enough and that someone can shed some light on this.

Thanks

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    can you change your system so that it only asks for consent when consent has not already been provided? Or that you mark the check-box for opt-in so that it reflects the current state of consent, and add a note that they already consented? That way they can withdraw their consent easily. Your current flow seems very confusing for everyone involved. – amon Oct 2 at 21:41

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