Around this time every year there are lots of ads talking about 'The Big Game' or the 'Suberb'-something. Essentially whatever it takes to say their thing is for the Super Bowl, without actually using the word.
I've heard that this is because the NFL will sue you for doing this, but I don't understand why that would be the case. Also, I'm not sure what the legal basis would be for that kind of suit, given the event is a very major public event.
My question is two-fold:
- Does the NFL sue entities for using the term 'Super Bowl' when advertising?
- What is the legal basis for this when it's such a public event?