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Apparently the Ronald Reagan Institute claims to own Ronald Reagan's image and claims the ability to prevent the use of his image for commercial gain.

I am pretty sure I am allowed to sell pictures of George Washington, Abraham Lincoln, and John F. Kennedy for profit. But I can't sell images of Ronald Reagan for profit?

At what point does a person's image enter the public domain?

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In California, 70 years

This is statutorily determined by the Celebrities Rights Act passed in 1985. Before that, such rights were not inheritable following Lugosi v Universal Pictures.

California law applies because Reagan was a California resident at the time of his death.

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