I have purchased a laptop, but the company from which I bought it is refusing to officially transfer the ownership. It's a Dell laptop and Dell have a form for transferring ownership. I am based in the UK, but bought this will the UK was in the EU.
My question is simple.
Can a seller legally refuse to transfer ownership of a laptop?
If they are legally required to but still refuse, what recourse do I have?
I still have the receipt from the laptop and the company does not dispute the fact that I bought the exact machine from them.
Points for clarity. The seller does not dispute that I bought the laptop in question. I have seen other questions, eg this one, saying that ownership transfers at the point of sale. Dell have a transfer of ownership form for the purchase to be registered. The company are refusing to register the transfer of ownership to me.
According to Dell, the laptop is still not registered to me. As such, they are refusing to service it under its warranty. They do not accept my receipt as evidence. I guess this is fair from their point of view: it doesn't say the service tag, so it really could be any laptop of that model.
Extra details. It is a company who have their own website but also trade on eBay, not a private seller; they still trade both on eBay and their website. They are simply saying that they do not transfer ownership. They claim that this was in their listing on eBay, but I have no recollection of this---and likely would not have bought if I had seen it, since it sounds super dodgy---and the eBay listing no longer exists. Further, they claim that the transfer is not necesssary since Dell will service without this. I have not found this to be the case, nor have many others; see below.
Specific pointers to UK law would be appreciated, rather than general references. I'd like to go back to the company armed with facts, not merely opinions, as well-informed as those may be.
I hope that this question will be helpful for others. It appears that proof of ownership is a big issue for Dell laptops. See the image at the end of the question, arising from a search for refusal to transfer ownership laptop, for evidence of this!