Questions tagged [branding]
The branding tag has no usage guidance.
52
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Misleading business name
What legal actions can be taken against a company that uses manipulative naming tactics, such as including the word 'All' in its name, in order to mislead or confuse customers?
Are there any laws or ...
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1
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408
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Why does Japanese entertainment make such backhanded references to brands (e.g. WcDonalds instead of McDonalds)?
There's tons of examples. To name a few:
MgRonald's and Sentucky Fried Chicken (instead of McDonald's and KFC) in Hataraku Maou-sama
Attack Family (instead of Smash Brothers) in Jaku Kyara Tomozaki-...
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2
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Is a similar name and synonym to existing brand a trademark infringement?
A company named Blackboard exists, with trademarks on the name. I would like to use the brand name "Greenboard." Is there any possibility of trademark infringement if I use this name?
I don'...
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Rights around using other company logos in my app [duplicate]
I have a question regarding the use of logos. I have an app where users can input information about their data sources. For example, they might list that they have a customer database on MySQL, where ...
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Using Nvidia logo in presentation of project (research at public institute) with or without permision from Nvidia Corporation?
I'm in a hurry to put together a presentation, where Nvidia CUDA (a technology for general computing on graphic processing units made by Nvidia Corporation) is used. My purpose is just to put the logo ...
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53
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Using "WhatsApp" term in Android App Name
I’m trying to create an app name for an Android translator (originally "Translator for WhatsApp") I created that is findable, does not create confusion, and is 30 characters or less per the ...
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Can I display university logos on my website under "Used by students and faculty from" [duplicate]
I have a website mostly used by students and university faculty, and I'd like to display those universities' logos on my website.
Examples are: Yale, NYU, UCONN, University of Dallas, University of ...
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402
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Can I rebrand my own car?
I know full well that rebranding goods for sale without an agreement with trademark owners is illegal. But what about goods I own? Can I for instance remove a logo from my car and put on a different ...
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Is it allowed to use an Apple/Google logo on an QR code linking to their app stores?
Typically, online you have got badges with links to app stores. However, in print media it makes sense to use QR code. But then, if you have two QR codes, one for Apple and one for Google, they will ...
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laws on "rebranding" modified products
Background:
I'm was originally interested in knowing what it would take to sell a phone under my own brand that runs an Android fork (open source Android without Google, essentially modified, open-...
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Brand and advertising citation [closed]
Please if possible avoid legalese jargon in the answer.
Can a person use a brand citation (e.g. reproduce the brand logo and/or the brand name) under fair use or is permission required?
I would also ...
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Selling a homemade product: dos and donts [duplicate]
if a person wants to sell a mixture of oils for hair growth or to thicken hair but the product they create is, well, a mixture of various oils (brands don’t necessarily matter, it’s whatever is ...
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Can I use a company's logo on the merch I want to advertise to them? [closed]
I am a merchandise designer.
I want to advertise conceptualized apparel/general merch designs to a company by email with the option for them to purchase it.
I want to use their current brand ie. logo ...
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2
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442
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Can I use the Wi-Fi logo on a website?
Despite reading Wi-Fi alliance style guide, I don't understand whether I can use the Wi-Fi logotype on my website. The style guide seems to target the producers of Wi-Fi equipment only; my case is ...
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Is it illegal to advertise another entity's product?
I'm a retailer of products. One product in particular needs more attention, but the manufacturing company doesn't advertise their products in the media which my customers reside (mainly YouTube). I ...
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Is it legal to use a brands name in products title?
Amazon keeps deactivating listings for this reason. The reason that i am using their name is;
I am producing product for (compatible) their products. Titles are like "Bag for XXBRAND XXMODEL".
I have ...
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Advertising my business as "Best XXXX Alternative"?
I have a website on which I want to use the main keyword as "Best XXXX Alternative" wherein XXXX is the predominant competitor in my niche. As XXXX is searched a lot, I can build my SEO campaign and ...
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Legality of re-branding a product and re-selling
Located in Australia.
Say I want to be the #1 peanut butter producer.
Being a common person, with a common wage I cannot create or start my own production facility.
I find a peanut butter in store ...
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EDIT: Prevent copy right/trademark infringement by not using company logo, but
I want to prevent copy right infringement and therefore I don't use logos or fonts of companies on a site where I want to list them.
So it came to my mind to just use a standard open source font and ...
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Is it legal to include trademarks in 3rd party icon sets?
From my current limited research, I have come under the impression that some companies do not like it when their logo is modified. For example, in the Twitter Trademark Guidelines (which can be ...
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Do you need permission to use a well known first name in your company?
I intend to produce a mobile/app/software. The specifics doesn't matter but let's say there is someone extremely famous in the same field. A comparison is creating an F1 app called "Michael F1". I ...
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Am I allowed to use the word "Android" in my YouTube channel name?
Say I have a YouTube channel about Android development.
And I want to name my channel to something like "Android Guy" / "Android Dude" / ...
My question here is: am I legally allowed to include the ...
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669
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Can I use brand names in my video game? [duplicate]
I'm currently developing a video game set in the Old West and I'm wanting to know if I can use period gun brand names in my game: Colt, Winchester, etc. Do I need special permission from the companies ...
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Is it legal to cut a designer logo off of a piece of clothing, sew it onto another and sell it?
What if I were to cut the Versace or Nike logo off of an old, ruined piece of clothing, sew or glue the logo onto other piece of clothing and then sell it.
I would tell the buyer in advance that the ...
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White label demonstration with famous brands, is it illegal?
I sell a white-label product, can I publish on my sales page how famous brands would look like using my product if I state on the page that these brands have no connection with me and the images are ...
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Can I use "Donald Trump" in my brand name?
I am creating an apparel brand and want to use the words "Donald Trump" in the company name. Is this illegal? I will be selling political apparel.
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Can I use a branded product name and/or product pictures in their retail packaging in my paid cooking video?
I'm making cooking videos of my own recipes for selling on line. In order to help viewers replicate my recipes exactly, I'd like to:
Refer to brand-name ingredients in my video, e.g., "Great Value ...
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Using Brand Names as our Customers for advertising [closed]
I am the owner of a marketing business, XYZ Solutions (Ind) Pvt. Ltd.
Now, I want to increase my sales so can I use Brand Names like Amazon, Flipkart, Ebay, Google, etc as my customers in my Website? ...
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2
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98
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Client asks me to re-brand supplied media
As a backend web developer in UK, I do some frontend work on a side.
A client of mine sent me a brochure of another company and more or less asked me to place his logos over that company's logos, or ...
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125
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Can i use brand logos on a website template I'm going to be selling?
I'm working on a website template that I intend to sell on a marketplace where people can buy and sell templates (i.e. ThemeForest).
I'd like this template to have a "Featured In" section where I'd ...
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Yacht Rock and the Intellectual Property Rights of Work Trademarked by a Second Party
So I'm curious about the legal standing of an IP trademark owned by a party that did not originate the concept, but which is using it, potentially to the detriment of the original work, to suppress ...
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58
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Should I trademark brand and product names separately?
My LLC is developing a new line of products and we're looking at getting trademarks. We have a brand name, and the product name is distinctive when used with the brand name, but it's a pretty generic ...
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Can I name a company e.g. "Nike" in a piece of art such as a game?
I am thinking about developing a game. In the dystopian world the game takes place in, companies are named after Greek Mythological Gods.
One of them being Nike (the God).
I guess that could be seen ...
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113
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UK corporate law: Can I move my brand to another company?
I have a brand "ABC" and a company ABC Ltd. However I want to close ABC Ltd, open a new company XYZ Ltd, and have XYZ Ltd own the brand "ABC."
Is this legally possible?
What if ABC Ltd. has an ...
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Does America run on Dunkin?
I hear this slogan very often when I drive to work. It is very offensive. They shouldn't generalize and say everyone does this or that if it's not true.
Are this type of slogans legal? I became ...
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Clothing brand shown in videos for an app
We shot some videos to be used for our app.
All the models signed a paper, saying that they give all rights of the videos, and they understand that their image can be edited.
However in some of the ...
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Use of Microsoft Trademark in Product Name
I am developing Add-Ins that extend Microsoft Office applications with additional functionality.
As such, I am looking for product names to advertise these Add-Ins.
Here's a very crude example of ...
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I was locked out of my company. Should I register a trademark and sue for infringement?
I started a business with someone a few years ago and I came up with the name and logo. I had a dispute with my partner earlier and he locked me out of the domain panel, although I came up with the ...
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535
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what happens if a brand or company's name is a common everyday word?
What happens if a company name is an already existing commonly used word, i.e. Always?
Could for example, a movie studio decide to make a movie and call it "Always", even though there is a feminine ...
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Are song titles protected by copyrights?
I have been working on a brand for a while, I have multiple designs and each design is based off of the logo, which is a clean styled text.
If the name of my brand was inspired/is an existing song ...
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Can I use other brand name in advertisement when manufacturing peripheral?
For example, if I manufacture mouse for Apple computer, can I advertisement that my mouse is for Apple computer? That is, use the Apple name in my advertisement.
Can Apple prevent me from saying that ...
2
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1
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489
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Is it legal to have the same software name?
I am thinking of a name to give to a distinct format of file. It is a JSON or XML file that store the location of things found on the internet, much like an address (as the format) that point a ...
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Why is the trade name of a drug always written in all caps, even when the wordmark isn't?
One thing I've consistently noticed in TV commercials and other marketing materials for drugs is that the trade name for a drug, especially a prescription drug, is almost always written in all caps ...
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Can I create a (openly) fictional university online? What restrictions apply?
I am considering writing some stories, which in part revolve around a fictional university. In that regard, I would like to set up a website for the university, complete with course catalogue and all ...
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Selling second-hand products from a single brand?
Does operating an online business that specializes in selling second-hand products for a single brand (using their model names to simplify the search of available used products) could cause legal ...
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2
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Can I use an existing trademark of a 3rd party to name a totally different product of mine?
For example can I start producing exclusively designed plungers and name them "Colgate" (like the toothpaste), write my own Internet browser (to compete with Google Chrome and Mozilla Firefox) and ...
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Legal aspects of using logos from a LaTeX package in resume
I was thinking about using Skype and LinkedIn logos from fontawesome package to provide corresponding contact details in my resume. But I am not sure if I am violating any rules. Can anyone throw some ...
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1
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Naming products after fictional objects or characters
We are a small company developing a product we want to name after a character named "Arwen" from "Lord of the rings".
The product itself has no connection whatsoever with the actual character, we're ...
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Is it legal to sell something that uses another product as one of its ingredients?
In example:
If someone sells homemade ice cream where they have crumbled oreos and mixed in to make homemade Oreo ice cream, but generically named "Cookies & Cream"
or
If someone uses Great ...
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117
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Use the name of a product for another type of product
I develop software and computer fonts, and have been wondering lately if I could title my software or computer fonts the same name as products that already exist; for example medicinal products and ...